June 23, 2024
  • Else Nutrition shares are up after the company announced it is launching its toddler products and ready-to-drink shakes in a supermarket chain in the United States.
  • The products will be available in more than 100 stores throughout the Northeast and mark the debut of its ready-to-drink shakes in U.S. retail stores
  • The toddler products will be available across New York, Pennsylvania, New Jersey, Maryland, Massachusetts, Virginia, North Carolina, Delaware and D.C.
  • Shares of Else Nutrition are up 17.95 per cent to C$0.23 as of 11:50 am ET

Else Nutrition (TSX:BABY) shares are up after the company announced its toddler products and ready-to-drink shakes will be launching in a major supermarket chain store in the United States.

In a news release, the Vancouver-based company stated the products will be available in more than 100 stores throughout the Northeast region of the United States, marking the debut of its ready-to-drink shakes in U.S. stores.

Notably, the products will be available across New York, Pennsylvania, New Jersey, Maryland, Massachusetts, Virginia, North Carolina, Delaware and D.C.

“We are very proud to partner with a key player in the United States to expand our reach with our toddler products as well as formally launch our RTD shakes into retail stores,” Hamutal Yitzhak, CEO of Else Nutrition, said in a statement. “This expansion seamlessly aligns with our mission to provide children with healthier, sustainable nutrition options and reinforces our commitment to making plant-based products available.”

The shakes come in chocolate and vanilla flavours and offer families access to a vitamin-rich, low-sugar, as well as dairy-, soy- and gluten-free alternative.

Else Nutrition has been on a roll in increasing its product visibility across North America. The company recently notched an agreement with one of Canada’s largest online and retail platforms for its ready-to-drink shakes.

Prior to this, Else Nutrition expanded its presence with another U.S. retailer by launching its Toddler Organic, Toddler Omega, Vanilla Kids Shakes and Chocolate Kids Shakes in 156 stores of the major retailer in the Northeast and Mid-Atlantic regions.

Else Nutrition is a company focused on developing innovative, clean, and plant-based food and nutrition products for infants, toddlers, children and adults.

Shares of Else Nutrition are up 17.95 per cent to C$0.23 as of 11:50 am ET

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